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大定制时代正式开启 未来几年我国定制家居趋势会往哪走?

发布时间:2018-12-07 15:51
7月8日-11日,一年一度的中国建博会(广州),在近42万㎡的展位面积上,汇集了超过2000家知名品牌,展会聚焦“新产品、新技术、新材料、新设计、新战略”,在成为中国家居企业“首秀”平台的同时,也为我们带来了2018年家居建材行业的主流风尚。
 
From July 8 to 11, the annual China Construction Expo (Guangzhou) gathered more than 2,000 well-known brands in the exhibition area of nearly 420,000 feet. The exhibition focused on "new products, new technologies, new materials, new designs and new strategies", which became the first show platform for Chinese household enterprises, and also brought us home in 2018. Mainstream fashion in building materials industry.
 
 
 
展会直击
 
Exhibition direct attack
 
 
 
本届展会上,相比上届仅有的B区,定制展区横跨A、B区,包括大定制展区(A区2楼)、全屋定制展区(B区2楼)、集成定制展区(B区3楼)、定制卫浴展区(B区1楼)等,展出面积超过15万㎡,业内8大上市公司首次齐聚展出。不仅如此,本届广州建博会率先提出“大融合”“大定制”的理念,与家居建材行业领军企业携手走进全屋家居定制新时代。
 
In this exhibition, compared with the only area B in the past, the customized exhibition area spans areas A and B, including the large customized exhibition area (area A, 2nd floor), the whole house customized exhibition area (area B, 2nd floor), the integrated customized exhibition area (area B, 3rd floor), the customized bathroom exhibition area (area B, 1st floor) and so on. The Exhibition area exceeds 150,000 feet. Eight listed companies in the industry gathered for the first time. Moreover, the Guangzhou Construction Expo took the lead in putting forward the concept of "big integration" and "big customization", and jointly entered a new era of household customization with leading enterprises in the household building materials industry.
 
 
 
 
 
此次建博会,索菲亚以“i全屋·致未来”为主题,带着大家居一众新品参展。不仅如此,索菲亚还特邀意大利设计师REN ECH YBA亲自操刀设计,融会贯通了索菲亚全屋定制、司米橱柜、米兰纳木门三大品牌产品,运用设计语言,不但将产品整合到一起,还实现了家居8大空间柜类到橱柜、木门及家具家品之间的整体专业搭配,相得益彰。
 
Sofia took the theme of "I Whole House, Towards the Future" as the theme of the Expo, and brought a large number of new products to the exhibition. Not only that, Sofia also invited Italian designer REN ECH YBA to design the knife in person, which integrates Sofia's three major brand products: house-wide customization, Simi cabinet and Milana wooden door. By using design language, Sofia not only integrates the products together, but also realizes eight kinds of space cabinets to cabinets, wooden doors and furniture. The overall professional collocation between them complements each other.
 
 
 
作为“全卫定制”的首创者,欧派家居集团旗下品牌欧派卫浴携“功能柜”新品再次亮相广州建博会。欧铂丽作为欧派集团倾力打造的轻时尚品牌,本次展会则以“年轻、时尚、国际范”的品牌形象在众多参展品牌中脱颖而出。5大系统的升级,更是让各位参展者感受到了欧铂丽时尚、个性、人性化的品牌魅力。
 
As the pioneer of "full-service customization", Europa Home Group's brand Europa Sanitary Ware with "functional cabinet" new products once again appeared in Guangzhou JianFair. As a light fashion brand created by Europa Group, OPRI stands out among many participating brands with the brand image of "young, fashionable and international standard". The upgrade of the five major systems makes the exhibitors feel the brand charm of OPRI's fashion, personality and humanity.
 
 
 
除了索菲亚和欧派,联邦家私集团也推出了成熟的“全品类家私,品质生活定制”。与此同时,本届展会联邦展出的新东方2.0系列新品,共推出卧房、客厅、餐厅、休闲、书房产品共38款53件产品,在广州建博会上,它们与定制家私配套,打造全品类家私品质生活定制空间。新东方2.0以其丰富的品类和产品优势、自由灵活的搭配选择,与定制家私联合打造出变化多样的卧房、客厅、餐厅、书房空间。
 
In addition to Sofia and the Europeans, the Federal Private Group has also launched a mature "full range of private goods, quality of life customization". At the same time, New Oriental 2.0 series of new products on display at the Federation of this exhibition, a total of 38 53 items of bedroom, living room, dining room, leisure, book and real estate products were launched. At the Guangzhou Construction Expo, they were matched with customized furniture to create customized space for the quality of life of all kinds of furniture. New Oriental 2.0 with its rich category and product advantages, free and flexible choice of collocation, and customized private joint to create a variety of bedrooms, living rooms, restaurants, study space.
 
 
 
智能家居引爆全场
 
Smart Home Detonation
 
 
 
伴随着智能家居的升温,本届展会智能家居概念成了最吸引人眼球的所在。从进家的那一刻起,智能门锁即可通过识别指纹,判断使用者身份;进入互联网客厅,扫地机器人、智能开关等智能设备都能接受语音控制;在互联网厨房区,一体式蒸烤机可自动识别食物二维码进行烹饪,人工智能油烟机能够通过摄像头识别
 
With the warming up of smart home, the concept of smart home in this exhibition has become the most eye-catching place. From the moment you enter the house, the intelligent door lock can identify the user's identity by identifying fingerprints; when you enter the Internet living room, the intelligent devices such as sweeping robots and intelligent switches can accept voice control; in the Internet kitchen area, the integrative steamer can automatically identify two-dimensional codes of food for cooking, and the artificial intelligence lampblack machine can pass through. Camera recognition
 
 
 
油烟大小,从而调节风力;在互联网阳台区,AI语音洗衣机能通过识别语音,自动选择洗涤程序、自动投放洗衣液和柔顺剂……关于未来生活的种种想象,正在从梦想照进现实。
 
In the Internet balcony area, AI voice washing machine can automatically select washing procedures, automatically put laundry detergent and softener by recognizing voice. Imagination of future life is moving from dream to reality.
 
 
 
以2018年最受关注的智能门锁为例,展会现场不仅汇聚了国内外几乎所有的知名的智能锁品牌,其中包括以凯迪仕、德施曼、智家人、亚太天能、豪力士、优点、曼亚、卡诺雷迪、科徕尼、汇泰龙、樱花、黑龙、金指码、雅洁、名门、顶固&VICOOL、罗曼斯、赛福、曼申、因特、耐特、玛莎洛克、多玛凯拔、安朗杰、盖特曼、掌门之星、东屋、必达等为代表的智能门锁品牌,还包括海尔、TCL、创维、飞利浦、长虹、康佳、大华、冠林·米立、狄耐克、欧瑞博、斑点猫等跨界智能家居品牌。
 
Taking the smart locks that attracted the most attention in 2018 as an example, the exhibition site not only gathered almost all the famous smart locks brands at home and abroad, including Kaidis, Deshman, Homo sapiens, Asia-Pacific Skypower, Hercules, Advantages, Manya, Canoradian, Coroney, Huitailong, Cherry Blossom, Black Dragon, Golden Finger Code, Yajie, etc. Mingmen, Tinggu & VICOOL, Romance, Saifou, Manshen, Intel, Knight, Martha Lock, Doma Kaibao, Anangel, Getman, Master Star, Dongwu, Bida and other intelligent door lock brands, including Haier, TCL, Skyworth, Philips, Changhong, Kangjia, Dahua, Guanlin Mili, Dinike, Europe, etc. Rabo, Spotted Cat and other cross-border smart home brands.
 
 
 
除了智能门锁,此次展会备受关注的单品还包有智能冰箱产品。这些冰箱与传统冰箱的最大区别,就是能进行智能化控制,通过手机或电脑调换冰箱的模式,但其核心功能依然是保鲜。
 
In addition to smart door locks, smart refrigerators are also included in the items that attracted much attention in this exhibition. The biggest difference between these refrigerators and traditional refrigerators is that they can be controlled intelligently, and the mode of refrigerators can be changed by mobile phone or computer, but the core function of these refrigerators is still to keep fresh.
 
 
 
不过,在云米全屋互联网家电的展位现场,全新的云米互联网冰箱21 Face系列产品,给了观众一个惊喜。该系列产品拥有一个21英寸大屏,基于A ndroid操作系统开发的智能冰箱操作系统,能实现包括冰箱温度调节、食材管理、日期及天气查询、计时器、留言板、海量菜谱等基础功能,同时还是家里的家庭控制中心,可以控制热水器、净水器等家电。使用者甚至可以在冰箱上浏览各大网上购物平台,选购心仪的商品。笔者现场操控尝试,发现无论是选购还是下单的速度都很快,体验感良好。
 
Nevertheless, the new 21 Face series of Cloud Rice Internet Refrigerator products gave the audience a surprise at the booth of Cloud Rice Internet Household Appliances. This series of products has a large 21-inch screen and an intelligent refrigerator operating system based on Android operating system. It can realize basic functions such as refrigerator temperature regulation, food management, date and weather query, timer, message board, mass recipes and so on. At the same time, it is also the home control center, which can control the water heater. Water purifier and other household appliances. Users can even browse the major online shopping platforms on the fridge to choose their favorite products. The author tries to control the site, and finds that the speed of purchase and order is very fast, and the experience is good.
 
 
 
轻奢成为主旋律
 
Lightness and Luxury Become the Main Melody
 
 
 
当越来越多消费者开始关心所购家具的性价比,轻奢主义早已跨出传统奢侈品的局限,以更加简约、年轻与时尚的姿态走进了家居建材领域。本届展会,索菲亚、司米、尚品宅配、家具大师、柚尊、诗尼曼、百得胜等都有轻奢新品推出。
 
As more and more consumers begin to care about the price-performance ratio of the furniture they buy, luxuriousness has already stepped out of the limitation of traditional luxury goods and entered the field of home building materials with a more concise, young and fashionable attitude. In this exhibition, Sofia, Simi, Shangpin House Matching, Furniture Master, Pomelo Zun, Siniman, Bai Sheng and other luxury new products are introduced.
 

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